Beauty Industry

Shark Beauty’s TikTok-Famous Hair Tool Debuts at Sephora

The Shark FlexStyle Air Styling and Drying System is launching at Sephora on April 4th.

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By: Marie Redding

Senior Editor


Shark Beauty is expanding its retail presence—and has a new partnership with Sephora U.S.

The Shark FlexStyle Air Styling and Drying System, which has gone viral with over 190 million views on TikTok, is launching at Sephora on April 4th.

The powerfully fast dryer and ultra-versatile multi-styler launched last fall. It can can dry wet hair while sumultaneously curling, volumizing, and smoothing the hair.

Photo via Instagram/SharkBeauty


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